8 Steps of Web Design

A website gives your business an online presence which has become quite a necessity as more and more companies are competing against each other on the internet. To stay ahead in competition, you need to have a stunning website for your business. A well-built website will surely help in driving the growth of your business. If your website design is poor, your audience may not be interested in visiting your site.

Your website should be well-organization, navigation friendly and intuitive and this is possible only if you hire a well-experienced web designing company. The 8 steps of web design which we have listed out for you is the best way to build a successful website.

Project Overview

You need to think about the features and things that you would want on your website. You can check similar websites in your niche and see what features they are offering. After studying several websites, you can create a list of your requirements and provide it to the website designer. You need to explain everything about your business along with the kind of products and services that you are offering. You should let the designer who your target audience is. You should also let him know your competitors and then the budget that you have set for building your website.

In case, you feel that you are not good at it, you can approach a designer and seek his assistance. The designer will send you an email with several questions that will help him get an idea as to what kind of website you are planning to build. Once the planning of your website is done, you can get started with the research part.

Research

The website designer will then spend time on researching on your business. The designer will approach and he may ask questions in order to serve you better. The designer will discuss things like your business logo, images and artwork that you would like to use on the site.

Designer will spend good time on studying your biggest competitors. They will also review their websites. This stage will help you know some features that can be exclusive to your website and possible advantage over your rivals.

Another aspect of research is studying analytics. It won’t be required for a new website but if you already own a site and wish to revamp it, it would be worthwhile to review the site’s analytics. Through analytics, the designer or the client can easily understand and judge how well the project has been performing.

Plan Your Site

The best way to plan out your website is to make a rough idea of your sitemap. You can simply use a pen and paper to create draft of your sitemap. This will allow both the designer as well as the client to think of ideas for further planning.

For each page on your site map, you need to think of page descriptions. For instance, if you have planned out an ‘About Us’ page for your site, you need to think what are you going to put in that page. Apart from publishing some text about your business, you need to think of photos and forms that you can add in that page. This way you can plan out for each of the pages of your website.

The designer will then do the wire framing of your site. This step will be all about clarifying layout and checking whether the important components of the page are properly placed or not. So, planning your site is all about creating sitemap, adding description to each page and wire frames.

Website Designing

This is actual step when the designer will make use of tools like PhotoShop, Illustrator or CorelDraw to design your site. The effort you and the designer put in project overview, researching and planning will definitely help both of you to think good and relevant design ideas.

The designer will provide the rough draft of the design of your website along with the suitable artwork for your site. You can then have a look at the draft and ask the designer to make changes if any.

Site Development

This stage involves the tough part i.e. coding. The draft is then turned into HTML and CSS. Once the coding work Is done, you can start modifying for the Content Management System like WordPress or Joomla.

If the client does not plan to update his website often, you don’t need to install CMS for him. CMS is only suitable for those websites that has got plenty of pages and will is going to be update consistently by the client.

Website Testing

Before the designer launches the website, he will perform some tests to check usability. If the site is going to feature some complex apps, the designer will run some beta tests. One of the important tests to perform is to check for grammatical errors. The designer will check for broken links and smooth navigation across the site.

Your designer will rely upon several testers to check your site’s performance before launch. Usually testers are not told about the website has been built. This allows the tester to provide an unbiased review of your site.

Launching Your Site

Launching your site is nothing but making your site available live on the internet for your audience. You will have to register a domain and find a web hosting service and upload your site. You can discuss about it with your designer to know whether they include these services in their offer or not. Before you go ahead and launch your site, there are several things you need to do such as perform SEO, make use of the targeted and relevant keywords, add meta tags to important pages, add XML for sitemap, activate analytics and so on.

You can research on the web on things you should do before you launch a site and you will find extensive information on it. The launchlist.net is a good site that will let you know whether you are ready to launch your site or not. It’s a web-based app which can be used for free. More features are available on the paid version of the app.

Maintenance

Do not think that your work is complete after the site has been launched. You need to consistently check your website’s performance through analytics and continuously maintain your site for increasing your presence on the web and to reach out to new visitors.

The 8 step website designing process is the perfect way to get start working on a new or existing website. You should always choose a website designing company that communicates well with you to know your requirements. Also, if the company several years of experience in designing websites, you will know that you are dealing with a reliable web designing firm.

 

DX IT LIMITED
London based web designing company

Top 7 Characteristics of a Good Website design

When a visitor comes to your website, he is first greeted with the design of your site. He will then look for something that interests him. To find something, he may go to the categories you listed out there or simply use the search box. If he finds something interesting, he will continue to spend much time on your site and will be interested in visiting your site repeatedly. So, the basic thing you need to keep in mind while designing a website is user experience.

If you manage to create a stunning website but the user finds it very difficult to navigate around, then you have wasted time and money in creating such a design for your website. The design has to be simple, clear and user-friendly.

Here is a list of top 10 characteristics of a good website design:

Consistency in Design

Except for the homepage which may have a slightly different appeal, all the other pages should have a consistent design. When navigating to other pages on the website, the users should not feel that have landed on a different website. The homepage and all the other pages of the website should clearly display the logo and its tagline.

User-friendly

The website should be designed in such a way that even a layman will be able to navigate around on a certain page or throughout the website and find things he wants to view. It should not take him more than two clicks to find anything that interests him on your website. If the navigation is too complicated for the visitor, he will not wish to visit your site again.

Perfect Content

Content is one of the most important elements of a website that can keep your visitors engaged on to your site for a longer period. Not only you should publish informative and fresh content free from grammatical errors but also you should pay attention to background color and highlighting certain part of the content in bold or different colors. Proper formatting of content is also necessary; however, you should not overdo it as it can negatively impact your visitors.

Fast Loading

Instead of decking up your site with heavy elements like Flash content, animated graphics, large images and videos, you need to go with simple design and still offer the best of creativity to your visitors. You need to make sure that your website takes only a few seconds to load. If your site takes lot of time to load, your prospective visitors may not have the patience to wait too long.

Search Engine Friendly

Your website will be failure if it is not able to attract the attention of users through search engine. In other words, the elements of your website should be designed and tweaked in such a way that it helps in maintaining a good ranking on different search engines like Google, Bing and Yahoo.

Compatible on Different Browser

After your website designer has created a site for you, you should test your website on different versions of various internet web browser such as Firefox, Google Chrome, Safari, and Internet Explorer. You should also test the loading time and ease of navigation across different pages of your website. Also, you should check whether your site works flawlessly on stock internet browsers available on platforms such as Windows Phone, Android and Symbian.

Functionality

All the elements of your site should work seamlessly. You need to fix all the page errors and poorly constructed website elements. When visitors face such a problem, they can get frustrated and leave your site. Hence, you need to check proper functioning of internal and external pages, access to contact page, site search, site map, customer support page, help and FAQs page, subscription page and so on

A poorly built website can severely mar the performance of your business. Whether you are fixing an existing website or developing a new site, the above mentioned tips should be put into practice by discussing with your website designer.

10 Reasons Why Owning a Website is Beneficial for Your Business

The success of a business depends on its popularity. It is pretty obvious that your business can become popular only when lots of people come to know about it. The best possible way to expose your business to wider audience is to create a website for your business. These days the most preferred way to find information is internet. Hence, exposing your business on internet through your website is very important.

Here are 10 reasons on why owning a website is beneficial for your business.

Accurate Information of Your Business

If someone wants to know more about your business, he can simply visit your website. Through your site, they can learn the products and services you are offering. Visitors will be able to read and understand the features of each and every product and service that are available through your business.

Lets You Attract Targeted Customers

Through proper search engine optimization and internet marketing, you will be able to reach your site to audience who are interested in doing business with you. Since it helps in finding targeted customers, chances of achieving sales is higher.

Your Business Will Never Sleep

Since websites remains active 24/7, your business will never sleep. This is beneficial for all kinds of business and especially if you own an online shopping site, your customers will be able to make a purchase any time.

Reach Out to Wider Audience

As mentioned before, websites allow you to reach out to wider audience. Even though people from across the world may not want to do business with you because of the distance, they will be able to access your site and come to know about it. You will be able to reach out to your customers both locally as well as globally.

Good for Customer Service

Through your website, you can offer downloadable materials such as user manuals, ebooks, tutorials, etc that can help your customers. You can conduct surveys to understand what people think about your business. It also serves as a great platform to receive feedback from your existing customers and potential clients.

Cheaper Mode of Advertising

Placing an advertisement on a local newspaper or Yellow Pages can cost you lot of money every year. On the other hand, launching and running a website cost less money. Website is like a pamphlet that can be quickly shared with others. You will be able to provide your customers with good dose of information. It also gives you ample amount of space to display advertisements.

Professional Appeal to Your Business

Even if your business is small, your website can give a professional appeal to your business. When a person notices web address of a business listed on a contact card, he will feel that it is a professional and established company.

More Opportunities to Market Your Business

Internet marketing is one of the most powerful marketing techniques ever. You can popularize your site on social networking sites. You can also advertise on popular sites that are relevant to your business and receive good traffic and potential customers.

Keep Your Visitors Informed

If you have thousands of customers and your are doing good business, what is the best possible way to make announce on the launch of new products? Websites serve as a wonderful platform to keep your visitors informed on new products and services in real-time.

Compete With Your Rivals

If you want to stay in competition with your rivals, you need to have a website. Having an online presence for a business has become very important. Your rivals are doing it and putting lot of efforts to attract lots of customers. If your business is without a website, it cannot compete with the rivals.

 

DX IT LIMITED
London based web designing company